Foot Levelers News and Press Releases

Greenawalt Honored for His “Significant Contributions” to Region; $50,000 Matching Gift Announcement Was a Surprise to All

ROANOKE, VIRGINIA—November 2, 2016—Junior Achievement of Southwest Virginia inducted Foot Levelers’ CEO Kent S. Greenawalt into its Business Hall of Fame event last night. During his acceptance speech, Greenawalt announced that he would match any gift given to the organization this week, up to $50,000. “I believe the audience would like to leave a mark and support Junior Achievement,” said Greenawalt, himself a beneficiary of the organization. Greenawalt got heavily involved in high school in Dubuque, Iowa, during which time he won a number of national Junior Achievement championships and recognitions. Have your gift matched here: www.JuniorAchievement.org/web/JA-SWVA.

The occasion was marked by a special awards dinner at the Hotel Roanoke in Roanoke, Virginia, Foot Levelers’ hometown since 1988. The induction recognized Greenawalt’s achievements as a successful business leader, including his “significant contributions to the Southwest Virginia region” and to “free enterprise and society” in the region. Proceeds from this dinner and awards ceremony benefited Junior Achievement of Southwest Virginia's K-12 educational programs.

“What better investment do you have than investing in young people who value the free enterprise system and want to go on and have an achievement mentality?” said Greenawalt of Junior Achievement. In what he described as a “spur of the moment thing,” Greenawalt added, as the audience audibly gasped: “Between now and the end of the week, I’d like to match your contribution to Junior Achievement to a ceiling of $50,000.”

MEDIA COVERAGE

• Roanoke Times: CEO makes impromptu promise at Junior Achievement Awards
• WFXR: Kent Greenwalt, Chairman and CEO of Foot Levelers, Discusses Junior Achievement
• Junior Achievement honors Roanoke businessman
  - Junior Achievement raises $55,000, meets challenge grant
• At Business Hall of Fame event, inductee and Foot Levelers CEO Kent S. Greenwalt issues challenge: "Give to Junior Achievement of Southwest Virginia This Week and I'll match up to $50,000

About Junior Achievement of Southwest Virginia: Junior Achievement of Southwest Virginia, Inc. is a non-profit organization whose aim is to educate and inspire young people to value free enterprise, business and economics. The office is part of Junior Achievement USA, whose national headquarters and Service Center in Colorado Springs, CO provides support for 124 local offices that carry out the mission. The international affiliate serves more than 100 countries with offices around the world. Altogether, Junior Achievement reaches approximately 5.2 million students worldwide.

Custom Orthotic and Postural Support Company Offers 19 Exciting Seminars This Fall,with Some of Chiropractic’s Most Dynamic Speakers—“CEUs without the Snooze”

ROANOKE, VA—September 27, 2016—Foot Levelers, the world’s leading provider of custom-made orthotics, has announced it is offering 19 of its Fall Seminar Series events for FREE. Each of the 19 events is worth 12 Continuing Education (CE) credits. Those interested in attending one of the seminars are asked to call Foot Levelers at 800.553.4860 for additional details.

The company is also celebrating Chiropractic’s 121^st birthday with a fantastic Buy One, Get One Free offer on its custom-made functional orthotics and custom orthotic flip-flops. This special allows Chiropractors to put patients in multiple pairs of orthotics, helping to ensure their Kinetic Chain is supported in throughout the day.

This Fall, Foot Levelers has 10 of the best and brightest Chiropractic minds on its seminar schedule, including Drs. Terry Yochum, Tim Maggs, Alicia Yochum, Kevin Wong, and Kristina Petrocco-Napuli. The topics the 10 speakers cover include Chiropractic Care for Women’s Wellness; Examination, Documentation and Coding of Biomechanics; and Updated Imaging of Your Problematic Patient.

A complete listing of speakers, topics, locations, and dates can be found at FootLevelersEvents.com. The Foot Levelers Sales and Service team can also help anyone interested in signing up – just call 800.553.4860.

Foot Levelers orthotics are backed by 37 clinical research studies and are the most evidence- based orthotics in the world. Foot Levelers orthotics are proven to help relieve back pain, improve athletic performance, and help hold the Chiropractic adjustment better. Those who have not yet taken advantage of Foot Levelers’ Buy One, Get One FREE offer can contact the company’s Sales and Service team at 800.553.4860.

In addition to the seminars, Foot Levelers continually offers FREE online webinars. The company has joined with New York Chiropractic College to offer 1 CE credit per webinar in several states. For a full listing of webinars and eligible states, visit FootLevelers.com/seminars.

Program Helps Keep Kids Supported as They Grow; Available with brand NEW AM7 for ages 13-18 and Ultra Young Soles^® for ages 5-12

ROANOKE, VIRGINIA—July 22, 2016—Once parents fitted their children’s feet with custom-made functional orthotics, the inevitable is bound to happen... They may outgrow their orthotics in less than a year! That’s why Foot Levelers introduced has its innovative Posture Protect Program: patients between the ages of 5 and 18 get $10 off each new pair of orthotics, as foot size increases by 1.5 sizes. A new scan is required to ensure the perfect fit.

During a child’s growth, the normal development of the pelvis and the spine will suffer if there is a foot imbalance. Research shows a budding athlete’s skill level—even running at recess—can be significantly affected. Later on, foot problems can interfere with adolescent or adult spinal function, which can result in poor biomechanics and accelerated degenerative changes in the knees, hips and spine. The Posture Protect Program is the perfect compliment to Foot Levelers’ custom-made orthotics for youth: the brand NEW AM7 for ages 13-18 and Ultra Young Soles^® for ages 5-12. Both AM7 and Ultra Young Soles were developed specifically to address these challenges and to protect the growing body.

Ultra Young Soles and AM7 work in conjunction with a doctor’s treatments to help keep a child’s body healthy and balanced. When the spine and pelvis are properly supported and balanced, children are more likely to develop a better, healthier posture as they grow into adulthood. Like all Foot Levelers custom-made functional orthotics, AM7 and Ultra Young Soles are created using 3D scanning technology or Casting Kits so that any foot problems can be observed and measured in detail by Foot Levelers’ experienced technicians.

Organization Pays Special Tribute to Greenawalt for His “Significant Contributions to the Southwest Virginia Region”

ROANOKE, VIRGINIA—November 1, 2016—Junior Achievement of Southwest Virginia has selected Foot Levelers’ CEO Kent S. Greenawalt as a 2016 Business Hall of Fame inductee. The occasion is marked by a special awards dinner on November 1^st, 2016, at the Hotel Roanoke in Roanoke, Virginia, Foot Levelers’ hometown since 1988. The induction recognizes Greenawalt’s achievements as a successful business leader, including his “significant contributions to the Southwest Virginia region” and to “free enterprise and society” in the region. Foot Levelers, a 64-year-old company founded in Dubuque, Iowa, relocated to Roanoke in 1988 and has played an active role ever since as one of the area’s larger employers and a sponsor of numerous charitable events, including the Foot Levelers Blue Ridge Marathon.

Mr. Greenawalt is one of two 2016 Laureates; he is joined by developer Ronald L. Willard, CEO of The Willard Companies. The event will also pay tribute to Robert Kulp, Jr. and Mike Whiteside of Black Dog Salvage, an architectural salvage business located in Roanoke. Proceeds from this dinner and awards ceremony benefit Junior Achievement of Southwest Virginia's K-12 educational programs.

“I am deeply grateful to Junior Achievement of Southwest Virginia for this generous recognition,” said Greenawalt. “This event is a capstone in my decades long involvement with J.A., to whom I owe so much. I joined J.A. in high school and have been putting to use the lessons I learned from their caring instructors and mentors ever since.”

About Junior Achievement of Southwest Virginia: Junior Achievement of Southwest Virginia, Inc. is a non-profit organization whose aim is to educate and inspire young people to value free enterprise, business and economics. The office is part of Junior Achievement USA, whose national headquarters and Service Center in Colorado Springs, CO provides support for 124 local offices that carry out the mission. The international affiliate serves more than 100 countries with offices around the world. Altogether, Junior Achievement reaches approximately 5.2 million students worldwide.

Plus, Foot Levelers Unveils New Custom Orthotics, Shoethotics^® and Hosts Dynamic Presentations by Drs. Mitch Mally, Tim Maggs

Roanoke, VA—September 1, 2016—At the Florida Chiropractic Association’s (FCA) The National last week in Orlando, Foot Levelers gave away a 3D BodyView digital imaging device to one lucky attendee selected at random. The winner was newly minted Doctor of Chiropractic Dr. Bradley Koser of Tampa/St. Petersburg, Florida, a graduate of National University of Health Sciences and the University of South Florida.

The 3D BodyView, an $800 value, will help Dr. Koser get his practice off on the right foot. It’s the fastest, most convenient and accurate way to capture images of patients’ feet and assess their need for custom-made functional orthotics. Plus, the powerful, on-screen imagery and print-ready Report of Findings are compelling patient education tools. The 3D BodyView also helps to improve patient outcomes and increase practice revenue as those who are assessed using the device are more likely to invest in custom-made functional orthotics. In a recent Facebook post, Dr. Koser commented: “I'm so stoked that I won the raffle for a Foot Levelers 3D BodyView orthotics setup at the FCA!!!”

Also at FCA, Foot Levelers sponsored presentations by Dr. Mitch Mally and Dr. Tim Maggs. Dr. Maggs discussed the CPOYATM Providers Network, made possible by Foot Levelers’ funding. Dr. Mally gave several talks on topics spanning Carpal Tunnel Syndrome, foot/ankle biomechanics and shoulder conditions, drawing energetic crowds back to the Foot Levelers booths for demonstrations and “learning beyond the classroom.” At booths #1 and #25, attendees also handled a number of exciting new products fresh from the Foot Levelers’ R&D lab including:

• New CPOYA^™ custom-made functional orthotic, designed to help prevent injury and assist biomechanics in young athletes.
• New AM7^™ custom-made functional orthotic, designed to promote healthy posture and biomechanics in teens ages 13-18.
• New Shoethotics^®, from OluKai, Florsheim, Merrell, Brooks, New Balance and Clarks.
• New head-turning colors in our popular line of custom orthotic waterproof flip-flops: deep, lush Jungle Green and invigorating Wild Orange.

Organization Pays Special Tribute to Greenawalt for His “Significant impact on the Chiropractic Profession Throughout His Lifetime”

ROANOKE, VIRGINIA—June 14, 2016—On July 14-16, Texas Chiropractic College will honor Kent S. Greenawalt, Chairman and CEO Foot Levelers, at its 2016 Annual Convention in The Woodlands, Texas. As the convention’s guest of honor, Texas Chiropractic College pays tribute to Greenawalt’s “significant impact on the Chiropractic profession” through his innovation, philanthropic support of Chiropractic education and research, and more. The program also gives a special nod to Greenawalt’s role as founder and Chairman of the Foundation for Chiropractic progress (F4CP), with its mission to educate the public about the benefits of Chiropractic care through the power of positive press. Over the years, the F4CP has generated over 31 billion positive media impressions for Chiropractic.

“I am deeply grateful to my friends and colleagues at Texas Chiropractic College for this generous recognition,” said Greenawalt. “I also want to take a moment to congratulate those distinguished colleagues who are receiving special tribute at the event. It takes us all working together to continue advancing this great profession, and I could not be more proud to share the stage with these accomplished doctors, researchers and educators.”

About Texas Chiropractic College: For more than 100 years, Texas Chiropractic College (TCC) has been a respected player in America’s landscape of health care education. Its highly ranked programs, together with world-class faculty, opportunities for hands-on training, and lose campus family, have earned the Chiropractic school a reputation as one of the nation’s finest producers of skilled, thoughtful, ethical Doctors of Chiropractic. TCC’s Doctor of Chiropractic degree (DC) program takes a scientific and evidence-based approach to the discipline, and is rigorously grounded in classroom excellence, research, and patient care. As one of the top chiropractic schools, TCC also offers a comprehensive Bachelor of Science completion program in human biology.

New Single Stream Recycling Program, Production Improvements, and More Helping to Transform the Company Into a Greener Manufacturer

ROANOKE, VIRGINIA—Foot Levelers is excited to announce the results of ongoing environmentally- focused initiatives. Several programs have come to fruition this month, including a brand new Single Stream Recycling Program and new “Project LED.” Plus, the company continues to see dramatic decreases in waste, thanks to production improvements.

1. New Single Stream Recycling for Our Employees: On March 29^th, Foot Levelers kicked off a new, more efficient mixed recycling program through our partner Waste Management. Single stream recycling takes away the time and headache of sorting different materials into different bins, and is proven to increase participation in recycling by up to 50%. Foot Levelers is one of the first companies of its size in the Roanoke Valley to adopt single stream recycling.
2. New “Project LED”: We’ve embarked on a 36-month plan to replace 1,000+ fluorescent lights throughout our facility with more environmentally-friendly LED tubes. LED tubes are mercury-free; are 30% more energy-efficient than fluorescent; and on average, last 67% longer. LEDs have also been shown to improve a person’s mood, energy, and alertness—great news for Foot Levelers’ hardworking employees. (The 36-month plan was conceived for maximum “green impact” and minimum unnecessary waste: each fluorescent bulb is replaced with an LED as it burns out, so as not throw away a still-functional product).
3. 31.8% reduction in casting kit-related waste realized; that’s over 18 tons of cardboard saved in 2015 alone: Since 2009, Foot Levelers has decreased the number of foam/cardboard casting kits it provides customers by over 1/3^rd, dramatically reducing the company’s carbon footprint in terms of manufacturing, distribution/mailing, and customer use of the kits. Increasingly, Foot Levelers’ customers are using a 3-dimensional imaging system, the Foot Levelers 3D BodyView, to capture and send patient foot images electronically, eliminating the need to “cast.” These images are used to make Foot Levelers’ signature product: custom-made foot orthotics.

“These new programs are helping move Foot Levelers toward its goal of being a more environmentally- friendly manufacturer,” said Steve Stone, Vice President of Operations. “It’s the right thing for the environment, it’s the right thing for business, and it’s something our team can all get behind.”

Led by Dr. Tim Maggs, Among the Nation’s Most Successful Sports Chiropractors, Expert in Treating Young Athletes—Reserve Your Seat at FootLevelers.com/PracticeXcelerator

Roanoke, VA—August 11, 2016—Foot Levelers is proud to unveil the latest in its growing network of educational institutions dedicated to practice growth: the Foot Levelers Practice Xcelerator. On September 15th, Dr. Tim Maggs, one of Foot Levelers’ strongest proponents and among the nation’s most successful sports Chiropractors, leads the first training in New York. Described by Dr. Maggs as a “boot camp for doctors who are serious about growth,” the half-day session will feature training on Maggs’ Structural Fingerprint Exam™, with a strong emphasis on 3D digital scanning of the feet, radiology, and laser, among other protocols. To learn more and reserve your seat, visit FootLevelers.com/PracticeXcelerator.

“100% of My Patients Get Custom Orthotics. What About Yours?” —Dr. Tim Maggs

Dr. Maggs first developed the Structural Fingerprint Exam over 25 years ago while working with the New York Giants. Noting that care for players was focused on reacting to injuries, rather than preventing them, Dr. Maggs developed a system of pinpointing biomechanical and structural weaknesses in the body— weaknesses that could lead to injury. Using this preventative approach, the Structural Fingerprint Exam, all of Dr. Maggs’ patients walk away with a pair of custom-made functional orthotics from Foot Levelers as part of their injury-prevention plan. Foot Levelers’ custom-made orthotics are research- proven to help correct pedal instabilities, absorb shock, and improve biomechanics. They are a critical component of Dr. Maggs’ care, especially for the young athletes who make up the majority of his patients.

Learn How to Reach the Middle and High School Athlete Market

Learning how to perform the exam is also a great way for DCs to break into the underserved middle and high school sports market. Dr. Maggs is a recognized national expert on the subject; he is the Director of Sports Biomechanics at Christian Brothers Academy in Albany, works with more than 25 high schools, and has performed over 1,500 of his Structural Fingerprint Exams on young athletes over the years.

“Foot Levelers is committed to supporting doctors and ensuring their practices are strong and successful, and to helping patients stay safe and injury-free,” said Foot Levelers CEO Kent S. Greenawalt. “Partnering with Dr. Maggs in opening the Training Center and teaching the Structural Fingerprint Exam promotes both of these goals.”

Dr. Kristina L. Petrocco-Napuli, Maternal/Pediatrics Expert, and Dr. Gary Kirwan, Biomechanics Pro, Join Foot Levelers’ Exciting Roster of Speakers

ROANOKE, VIRGINIA—May 24, 2016—Foot Levelers is proud to introduce its two newest speakers, Dr. Kristina L. Petrocco-Napuli and Dr. Gary Kirwan. The two venerable doctors join an exciting roster of Foot Levelers’ presenters, some of the profession’s most engaging and sought-after. Learn more about Foot Levelers’ full line-up of educational seminars and free, live webinars at FootLevelersEvents.com. Most are eligible for CE credit.

Dr. Kristina (Kris) Petrocco-Napuli brings to the table a strong interest in women's health, pediatrics, chronic pain and integrative care and is frequently sought after as a national speaker. Currently an associate professor at National University of Health Sciences-Florida, Dr. Petrocco- Napuli received her doctor of Chiropractic degree from New York Chiropractic College; following graduation she entered into a postdoctoral fellowship program within Chiropractic technique. She also received a master’s degree in instructional design development and evaluation from Syracuse University. You can watch her most recent webinar, “Overview of the Pediatric Foot: Normal vs. Abnormal” by clicking here.

A native of South Africa, Dr. Gary Kirwan is a Anglo-European College of Chiropractic graduate and has practiced both in the UK and South Africa. Dr. Kirwan has a special interest in functional biomechanics in relation to pain management; in particular, back pain and extremity joint pain. He currently uses a multimodal treatment approach for helping patients with pain management and wellness care, including hand-on manual therapy options to prescribing orthotics and educating patients on nutrition and psychoneuroimmunology concepts for inflammation control.

Among other events, Dr. Kirwan will join Foot Levelers for the WFC’s Triple Impact Seminar, August 6-7, 2016 in London, UK. The event, sponsored by Foot Levelers, is open to Chiropractors of all U.K. and European associations. Dr. Gary Kirwan will present on Biomechanics—details on his exciting session and others will be released soon.